Divisio finds patterns in your data and turns them into plain business rules you can paste into any tool. No SQL, no notebooks. No waiting on your data team.
Free to start · No credit card · Your raw data is never stored
How it works
Drag and drop any CSV or Excel file. No formatting required, no preprocessing, no SQL.
Pick your variables. Divisio finds the patterns — no code, no statistics degree required.
Export plain IF/THEN segment rules you can paste into HubSpot, Braze, or any marketing tool.
Example rules
Every segment comes out as a plain-text rule first, with analyst-ready SQL, Python, and R when your team needs it. No API, no middleware, no waiting on engineering.
Works with
Features
Analyst-friendly when you need depth, workflow-ready when you need action. Explore segments, export rules, and keep the technical detail available without living in a notebook.
Recency, frequency, monetary — the marketer's classic segmentation. Map three columns and divisio sets up the rest.
Classic K-Means clustering. Pick the number of segments, divisio finds them.
Claude turns each segment into a named persona — traits, a description, and a ready-to-run campaign idea.
Auto-generated IF/THEN rules that explain each segment. Paste them into any tool.
Not sure which columns to segment on? AI scans your column profiles and recommends the best ones, with reasons.
Scatter plots, box plots, histograms. Explore every variable across every segment.
Density-based DBSCAN finds segments of any shape — no need to know how many.
Derive new columns on the fly — ratios, differences, logs — without touching your source data.
Download Python code that assigns new records to their segment. Plug it into your pipeline.
Pricing
Try it free. Sign up to unlock 5,000 rows.
For serious analysts.
For marketers who run on AI.
Segment your first dataset in under 5 minutes. Free to start.